
Cian Breathnach with the bag he designed for Centra and judge Helen Steele
Centra have launched a new limited edition bag for life, which will be sold throughout its 460 stores nationwide next month to mark Breast Cancer Awareness Month.
The bag, which retails at €3, was designed by Knockbridge teenager Cian Breathnach and all proceeds raised from it will go towards the Irish Cancer Society’s Breast Cancer campaign.
Centra challenged students to come up with a design for the bag, with judging being carried out by a panel led by leading Irish fashion designer and artist Helen Steele.
Cian, who is the son of Louth County Council chairman Cllr Declan Breathnach, emerged the winner, with his design now printed on 40,000 bags.
The 19-year-old’s design is a new take on the breast cancer ribbon using typographic study words associated with breast cancer.
According to Centra, Cian has a strong passion for graphic design and was hugely motivated to enter the competition as his family has been personally affected by Breast Cancer, with his aunt suffering from the illness.
Drawing on his own experience and research, Cian was able to create a unique design by making this language visible in the shape of the iconic breast cancer ribbon.
Speaking about the bag, Cian said: “It’s a real achievement to be associated with such an iconic Irish brand and to see my design brought to life on a bag that people across the country will be picking up in their local shop. My aunt suffered from breast cancer so to be able to give something back and make a difference is a real honour.”